College Savings Dolls are realistic 15″ positive body image play dolls; that are career oriented, & promote saving money for the future.
What inspired you to get into the business you are in today?
One of my cute little kindergartners ran to me crying during indoor recess because the other girls were laughing at her little tummy, telling her not to eat so much. I was appalled that at this early age kids were already so image conscience. When I taught older children I was shocked at how many had already given up because they couldn’t afford further education. We felt we had to do something to change this mindset & start at an early age. “Change their thinking while they are young.”
How do you define success for yourself and for your business?
Success for us will be defined when we can see a shift in the way that people think when they see a healthy whole person and not just zero in on their so called flaws. Also the ability to approach the body image issue by realizing that a normal realistic body is beautiful and that some of the images we are presented with are not attainable. We further define our success by our ability to help others by providing future educational scholarships through purchases of College Savings Dolls.
How would you use the FedEx SMB Grant money to make a significant impact on your business and/or on others?
We would use this business grant to purchase new computers, mine is actually 17 years old, and update our website! Secondly, we would purchase more dolls and use them to spread our message of positive body image and future goal achievement to a new impressionable audience. Lastly, we would be able to open a office/warehouse and hire personnel for shipping, social media, and customer service. “Play, Imagine, Save, Succeed!”